SAP Scouting empowers football franchises in the NFL to build better teams with the help of smart, intuitive analytics.

The SAP Scouting app presents all consolidated data in one place and allows a seamless flow of information between all scouts, trainers, and managers responsible for putting the best team on the field. This optimization has allowed scouts and management to spend less time wrestling with software and more time examining and discussing players. 

Scouting players is not an easy job. You need the right information at the tip of your fingers at any time. Scouts can chose between different transaction views: they can see players and their info in a tile view (image 1) or a list view which reveals more insights. 
The player profile then provides all information that was recorded with the player since college football (image 3).

SAP Scouting won the IxDA People's Choice in 2014 and was one of the finalist for the category 'Optimizing'. See more

And I did...
...work very closely with the customer, product management and development, transforming requirements into wireframes. Communication was key with a globally distributed team. The most fun part was to learn about American Football! I grew up in Europe where soccer is no. 1 sport. Emerging in a new field was interesting and very exciting. 

Challenges
I didn't grow up watching American football, so trying to understand this entire world was very challenging. Walking in scouts' shoes was interesting and insightful. There were a lot of numbers, relations, documents and tools, that we had to understand. It's a very complex field.

Key takeaways
The analytics need to be very accurate and delivered in a timely manner, otherwise scouts might not be able to waive the players they want.